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Post by riyaakterritu15 on Mar 7, 2024 10:28:46 GMT
Is a low ROAS synonymous with a failed campaign?A low ROAS may be the result of an investment in brand campaigns or in the initial awareness stage , where return is expected in the long term. It must be taken into account that: “ marketers see the return on individual ads. However, this formula is limited to immediate returns. ” Drew Urquhart – Forbes Councils MemberROAS: the value of simple thingsIn digital marketing there are a large number of KPIs , some more complex than others, but there is definitely Bolivia WhatsApp Number no simpler metric than ROAS.In addition to having a simple formula that offers a lot of information, ROAS has the advantage of being dynamic and improvable if you put your advertising campaigns in the hands of professionals.Increasing your ROAS involves a strategic approach and the implementation of effective practices such as: Effective audience segmentation.Use of relevant keywords in ads.Landing page optimization .A/B testing. Smart retargeting .Do you need advice?Do you know who can do this and much more in digital marketing?: Seonet , the agency where simple things are transformed into great business opportunities!We invite you to contact our team of specialists to receive personalized advice. Sources of information consulted:About the AuthorEng. Pablo M. SuarezFounder and director of SeonetComputer engineer, speaker and digital marketing consultant.His digital agency Seonet has been recognized by Google with the international award “Excellence in Search Campaigns”
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